App groups allow you to create a collection of apps that can be assigned to users, user groups, or device groups. Grouping apps helps you manage apps more efficiently and consistently across devices in your organization. For example, you can use app groups to assign the same group of apps for multiple device types, or to group apps for users with the same role in your organization.

BlackBerry UEM provides a preconfigured app groups called "Recommended apps for Android devices with a work profile" and "BlackBerry Productivity Suite".