You can use the BlackBerry Application Web Loader to allow BlackBerry device users to install a BlackBerry device application from a web page.

When you package the project by using the BlackBerry Java Plug-in , you can distribute the .jad and .the cod files that are located in the deliverables folder of the project. The application is installed on a BlackBerry device when users visit the web page that hosts the .jad and the .cod files by using the BlackBerry Browser on the BlackBerry device.